Insights & Opportunities for Manufacturers
Your Expert Webinar: Strategically Tap into France’s Growing E-Pharmacy Market
The French pharmaceutical market, one of Europe’s largest, is currently undergoing a digital revolution. With its significant market volume and rapidly growing e-commerce penetration, it offers outstanding opportunities for pharmaceutical manufacturers.
Online pharmacies are emerging as one of the most important distribution channels. Driven by changing consumer habits, technological innovations, and new regulatory frameworks, the e-pharmacy sector in France is experiencing good growth rates.
In our compact 30-minute webinar, on Tuesday 4th March 2025, 10.30 – 11.00 a.m. you’ll gain essential insights into this dynamic market and learn how to optimally leverage the opportunities for your business together with our pharma market experts Fabian Kaske (CEO Kaske Group) and Benjamin Heigl (Team Lead Business Development OTC).
Highlights of the webinar:
- Market overview & trends: Global and European developments in the e-pharmacy market, e-prescriptions and Rx overview in the EU, market players and competition in France
- Analysis of the leading e-pharmacies: Ranking and insights into the top 10 e-pharmacies in France, success factors and digital strategies
- Amazon, AI & the future of e-pharmacy: Opportunities and challenges for manufacturers, AI-supported tools for e-pharmacies, Amazon as a distribution channel in France
- Strategic recommendations for manufacturers: To-do’s for pharmaceutical companies and brands, recommendations for market entry and expansion
Webinar on Demand
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About our speakers
Fabian Kaske
Fabian is Managing Director and founder of Smile AI as well as CEO of the Kaske Group, which includes Smile AI, the marketing agency Dr Kaske and the DTC specialist Dr Vital. In recent years, the entire Kaske Group has developed into a one-stop shop for the digital pharmaceutical industry under Fabian’s visionary leadership. Fabian is still involved in all relevant projects with heart and soul. Before joining his father’s agency, he gained experience at the management consultancy Oliver Wyman and at Procter & Gamble, where he laid the foundations for becoming an expert in his field. As a long-standing expert in the fields of pharmaceuticals, ecommerce and digital marketing, he is now a sought-after speaker at various events in the pharmaceutical industry.
Benjamin Heigl
Benjamin is Team Lead Business Development OTC at Smile AI and the ideal contact person for designing a successful digital pharma strategy for pharmaceutical products. Thanks to his Master’s focus on communication management and brand development, he has the ideal basis for working with new and existing customers to advance their digital commerce and develop effective strategies. ‘Knowing is better than believing’ is Benjamin’s motto in life, which is perfectly expanded in the business context at Smile AI through the comprehensive database. Analytical, meaningful and data-based decisions are thus possible and continue to drive the performance of manufacturers forward. Benjamin also supports the topic of AI in his daily business with even faster and more precise data analyses and better recommendations for action for manufacturers in the pharmaceutical market.